Today the car is becoming the most despised object on the earth, and is the subject of many known global issues, such as climate and resources. It is not enough to come up with the Prius for decreasing CO2 – we can do more to create change. Our message is to make a better world, not only to design nonsense cars and create beautiful aesthetics. It is big challenge to invent things, to make our lives better and easier. It is time to think about the challenge, time for a revolution, for the new ideology of the car.